West Quay, Southampton

Hammerson had an out-dated and tired foodcourt at its West Quay shopping mall in Southampton. For the cost of under £6million, this centre was transformed over a period of 12 months into a modern and vibrant food offer, combining fast food with casual dining concepts. During the development period, operators were able to trade for the majority of the time. With the addition of a mezzanine floor and a design that united the whole of the upper level, the whole centre benefited.

  • Visitors to the food court increased from 20% to 27% of the total number of visitors to the scheme.
  • Average dwell time increased by 7 minutes in the food court and by 4 minutes in the centre itself.

  • Its success led to the extension of trading hours for the retailers into the early evening.

The food court was the first to be recognised by and awarded three stars by the Sustainable Restaurant Association alongside reductions in food waste and energy consumption.

Image courtesy of Hammerson


West Quay, Southampton

Given the success of the dining on the upper level of West Quay and the latent demand for new restaurants in Southampton, we spent 4 years planning and delivering a fabulous leisure scheme adjacent to the existing shopping centre. Space was created for 16 external restaurants, a public plaza at the foot of the city walls, 4 internal restaurants and 3 food pods. The development was anchored by a state of the art Showcase cinema and a small format Hollywood Bowl. The scheme is further enhanced by a £10 million public realm and events space at the foot of the old city walls facing the development.

  • Annual footfall to the shopping centre increased by 12 %
  • Like for Like retail sales increased by 4%

  • Dwell time increased by 11 minutes

Image courtesy of Hammerson


Highcross, Leicester

St Peter’s Square was built to house a small number of restaurants, a Cinema de Lux and several aspirational retail units. Whilst performing satisfactorily, we believed that we could enhance the sales for both the retail and the food offers. This entailed re-locating the majority of the retailers into the new extension of the shopping centre and encouraging a diverse mix of new restaurant operators into St Peter’s Square to create a restaurant destination within Leicester town centre. With the exception of Pizza Express, all of the entrants were new to the city.

  • Vacancy rates dropped from 4.7% to 2.8%, 12 months post development

  • Annual footfall increased from 16m to 16.5 million, 12 months post development

  • Dwell time increased by 2 minutes
  • Visitor numbers increased in St Peter’s square by 20% after 5pm
Image courtesy of Hammerson


Silverburn, Glasgow

Silverburn faced strong competition from both Glasgow’s city centre and the Braehead shopping centre. The existing food offer was interspersed with retail at the entrances to the centre with a a cluster of 4 casual dining offers at one end. To improve the overall feel of the mall and extend trading hours and dwell time, we decided to introduce a leisure and restaurant destination for the local catchment. This was done by extending the area known as the Wintergarden where the small cluster of restaurants was located. Cineworld were encouraged to take a large enough space for a flagship cinema and additional space was created for a second leisure player. The existing restaurants in the Wintergarden were refurbished and increased in size, the remaining space re-configured and 9 new restaurant offers introduced. Careful to maintain an interesting and differentiated mix of operators, 2 cafe pods were also created.

  • Vacancy rates went from 3.5% to 0.2% 12 months post development

  • Annual footfall had increased from 17.3million to 18.1million, 12 months post development

  • Dwell time increased by 21 minutes

Image courtesy of Hammerson
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